8 research outputs found
Examining Millennials\u27 Perception of Service Gender-Stereotyping Across Four Cultures: An Exploratory Study
Get PDFExamining Millennials\u27 Perception of Service Gender-Stereotyping Across Four Cultures: An Exploratory Study
Get PDFFan-Based Brand Equity for the National Football League: Antecedents and the Measurement Scale
No full textFan-Based Brand Equity for the National Football League: Antecedents and the Measurement Scale
No full textInvestigating the Impact of Mobile Marketing on Consumer Decision Process and Shopping Experience
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